{"title":"New Arrivals","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eBe the first to get your hands on our latest additions to the HipStrap lineup. Each new arrival carries the same commitment to premium craftsmanship and timeless style that defines everything we make, now with fresh designs, new colorways, and innovative features inspired by what players like you have been asking for.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eWhether you're drawn to vintage-inspired aesthetics or modern functionality, our newest straps are built to elevate your playing experience from the moment you put them on. Handcrafted from the finest full grain leather, every piece is made to last, age beautifully, and become a trusted part of your rig for years to come.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eNew styles. Same legendary quality.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003ePlus, every strap is backed by our \u003ca class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/gethipstrap.com\/pages\/limited-lifetime-guarantee\"\u003eLimited Lifetime Guarantee\u003c\/a\u003e, so you can shop with confidence and focus on what matters most, making great music.\u003c\/p\u003e","products":[{"product_id":"the-1950-strap-english-green-alligator","title":"\"The 1950\" Strap - English Green Alligator","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep back in time to the birth of solid-body electric guitars and the emergence of new musical genres with our \"The 1950\" guitar strap. Inspired by classic leather guitar straps used by musicians from the 1950s to the present day, this strap combines timeless style with modern comfort and quality.\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":47776458866740,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/1950_English_Green_Alligator_SQ.jpg?v=1778088138"},{"product_id":"the-1950-strap-caramel-alligator","title":"\"The 1950\" Strap - Caramel Alligator","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep back in time to the birth of solid-body electric guitars and the emergence of new musical genres with our \"The 1950\" guitar strap. Inspired by classic leather guitar straps used by musicians from the 1950s to the present day, this strap combines timeless style with modern comfort and quality.\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":47776511066164,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/1950_Caramel_Alligator_SQ_7c3ec9c9-8a55-4c80-81ea-c08ccd64146b.jpg?v=1778087724"},{"product_id":"the-classic-strap-english-green-alligator","title":"The Classic Strap - English Green Alligator","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep into the spotlight with The Classic Strap, a reverent nod to the guitar renaissance of the 1960s. Crafted from the finest 100% Full Grain Leather, this strap embodies the spirit of timeless rock 'n' roll elegance and enduring craftsmanship.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"My Store","offers":[{"title":"Standard: Adj. from 41” to 54” (105 cm to 137 cm)","offer_id":47827960758324,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true},{"title":"Large: Adj. from 51” to 64” (130 cm to 163 cm)","offer_id":47827960791092,"sku":null,"price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/Classic_English_Green_Sq_1_Final_Transparent.png?v=1779988370"},{"product_id":"the-classic-strap-caramel-alligator","title":"The Classic Strap - Caramel Alligator","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep into the spotlight with The Classic Strap, a reverent nod to the guitar renaissance of the 1960s. Crafted from the finest 100% Full Grain Leather, this strap embodies the spirit of timeless rock 'n' roll elegance and enduring craftsmanship.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"My Store","offers":[{"title":"Standard: Adj. from 41” to 54” (105 cm to 137 cm)","offer_id":47827967017012,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true},{"title":"Large: Adj. from 51” to 64” (130 cm to 163 cm)","offer_id":47827967049780,"sku":null,"price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/The_Classic_Strap_Caramel_Transparent.png?v=1779472458"},{"product_id":"the-classic-strap-dark-tortoiseshell","title":"The Classic Strap - Dark Tortoiseshell","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep into the spotlight with The Classic Strap, a reverent nod to the guitar renaissance of the 1960s. Crafted from the finest 100% Full Grain Leather, this strap embodies the spirit of timeless rock 'n' roll elegance and enduring craftsmanship.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"My Store","offers":[{"title":"Standard: Adj. from 41” to 54” (105 cm to 137 cm)","offer_id":47909325045812,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true},{"title":"Large: Adj. from 51” to 64” (130 cm to 163 cm)","offer_id":47909325078580,"sku":null,"price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/CareyDarkFinal.png?v=1781754064"},{"product_id":"the-classic-strap-light-tortoiseshell","title":"The Classic Strap - Light Tortoiseshell","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep into the spotlight with The Classic Strap, a reverent nod to the guitar renaissance of the 1960s. Crafted from the finest 100% Full Grain Leather, this strap embodies the spirit of timeless rock 'n' roll elegance and enduring craftsmanship.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"My Store","offers":[{"title":"Standard: Adj. from 41” to 54” (105 cm to 137 cm)","offer_id":47909328420916,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true},{"title":"Large: Adj. from 51” to 64” (130 cm to 163 cm)","offer_id":47909328453684,"sku":null,"price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/CareyLightFinalTransparente.png?v=1781754361"},{"product_id":"the-classic-strap-cracked-black-over-tan","title":"The Classic Strap – Cracked Black Over Tan","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eStep into the spotlight with The Classic Strap, a reverent nod to the guitar renaissance of the 1960s. Crafted from the finest 100% Full Grain Leather, this strap embodies the spirit of timeless rock 'n' roll elegance and enduring craftsmanship.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"My Store","offers":[{"title":"Standard: Adj. from 41” to 54” (105 cm to 137 cm)","offer_id":47912728789044,"sku":null,"price":80.99,"currency_code":"USD","in_stock":true},{"title":"Large: Adj. from 51” to 64” (130 cm to 163 cm)","offer_id":47912728821812,"sku":null,"price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/3902\/6740\/files\/CrackedTransparentFinal.png?v=1781832931"}],"url":"https:\/\/gethipstrap.com\/collections\/new-arrivals.oembed","provider":"HipStrap","version":"1.0","type":"link"}